Privacy Policy

Effective Date: June 4th, 2025
Website: batchcode.org

At Batchcode.org, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our website, batchcode.org (“the Website”). We operate a beauty batch code checker tool to help you understand the manufacturing date and age of your favorite cosmetic products. This policy is designed to comply with the General Data Protection Regulation (GDPR) and other applicable data protection laws.

1. Information We Collect

We do not collect personal data directly from you unless it is necessary for the operation of our services. However, certain information may be collected automatically through third-party tools as described below:

1.1 Automatically Collected Information

When you visit our Website, we use cookies and similar technologies through third-party services (Google Analytics and Google Adsense) to collect non-personal information about your interaction with the Website. This may include:

Usage Data: Information about how you use the Website, such as pages visited, time spent on pages, and referral sources.
Device Information: Details about your device, including IP address, browser type, operating system, and device identifiers.
Cookies: Small data files stored on your device to help us analyze Website performance and serve relevant advertisements.

We do not collect or store personal information such as your name, email address, or other identifiable data unless you voluntarily provide it (e.g., through contacting us directly, though no such feature is currently offered).

1.2 Information You Provide

When you use our beauty batch code checker tool, you will have to enter batch codes. This information is processed solely to provide you with the requested results (e.g., manufacturing date and product age) and is not stored or linked to any personal data.

2. How We Use Your Information

We use the information collected through cookies and third-party tools for the following purposes:

Analytics: To understand how visitors interact with our website, improve its functionality, and enhance user experience (via Google Analytics).
Advertising: To display personalized advertisements through Mediavine based on your browsing behavior.
Website Operation: To ensure the website functions correctly and securely.

Under the GDPR, we rely on the following legal bases for processing data:

Legitimate Interest: We use cookies for Google Analytics to pursue our legitimate interest in improving the website and generating revenue through advertising, provided this does not override your rights and freedoms.
Consent: Where required by law, we will obtain your consent for the use of non-essential cookies (e.g., advertising cookies) via a cookie consent banner when you first visit the website.

4. Cookies and Tracking Technologies

We use cookies solely for Google Analytics and Grow by Mediavine. These cookies are categorized as follows:

Essential Cookies: Necessary for the website to function properly (e.g., session cookies).
Analytics Cookies: Set by Google Analytics to track Website usage and performance.
Advertising Cookies: Helps to deliver relevant ads based on your interests.

You can manage your cookie preferences through the cookie consent banner displayed on your first visit or by adjusting your browser settings to block or delete cookies. Note that disabling cookies may affect your experience on the website.

For more details, see the Google Privacy Policy.

5. Mediavine Programmatic Advertising (Ver 1.1)

The Website works with Mediavine to manage third-party interest-based advertising appearing on the Website. Mediavine serves content and advertisements when you visit the Website, which may use first and third-party cookies. A cookie is a small text file which is sent to your computer or mobile device (referred to in this policy as a “device”) by the web server so that a website can remember some information about your browsing activity on the Website.

First party cookies are created by the website that you are visiting. A third-party cookie is frequently used in behavioral advertising and analytics and is created by a domain other than the website you are visiting. Third-party cookies, tags, pixels, beacons and other similar technologies (collectively, “Tags”) may be placed on the Website to monitor interaction with advertising content and to target and optimize advertising. Each internet browser has functionality so that you can block both first and third-party cookies and clear your browser’s cache. The “help” feature of the menu bar on most browsers will tell you how to stop accepting new cookies, how to receive notification of new cookies, how to disable existing cookies and how to clear your browser’s cache. For more information about cookies and how to disable them, you can consult the information at All About Cookies.

Without cookies you may not be able to take full advantage of the Website content and features. Please note that rejecting cookies does not mean that you will no longer see ads when you visit our Site. In the event you opt-out, you will still see non-personalized advertisements on the Website.

The Website collects the following data using a cookie when serving personalized ads:

IP Address
Operating System type
Operating System version
Device Type
Language of the website
Web browser type
Email (in hashed form)

Mediavine Partners (companies listed below with whom Mediavine shares data) may also use this data to link to other end user information the partner has independently collected to deliver targeted advertisements. Mediavine Partners may also separately collect data about end users from other sources, such as advertising IDs or pixels, and link that data to data collected from Mediavine publishers in order to provide interest-based advertising across your online experience, including devices, browsers and apps. This data includes usage data, cookie information, device information, information about interactions between users and advertisements and websites, geolocation data, traffic data, and information about a visitor’s referral source to a particular website. Mediavine Partners may also create unique IDs to create audience segments, which are used to provide targeted advertising.

If you would like more information about this practice and to know your choices to opt-in or opt-out of this data collection, please visit National Advertising Initiative opt out page. You may also visit Digital Advertising Alliance website and Network Advertising Initiative website to learn more information about interest-based advertising. You may download the AppChoices app at Digital Advertising Alliance’s AppChoices app to opt out in connection with mobile apps, or use the platform controls on your mobile device to opt out.

For specific information about Mediavine Partners, the data each collects and their data collection and privacy policies, please visit Mediavine Partners.

We do not sell, trade, or otherwise transfer your information to outside parties except as described below:

Google Analytics: We share usage and device data with Google Analytics to analyze Website performance. Google may process this data according to its own privacy policies.
Google Adsense: We share certain data with Google Adsense to serve targeted advertisements. This may involve the use of cookies to track your browsing behavior across websites.
Legal Requirements: We may disclose information if required to comply with applicable laws, regulations, or legal processes.

7. Data Storage and Security

We do not store personal data submitted through the batch code checker tool beyond the duration of your session. Data collected via cookies is managed by Google Analytics and our advertising partners, and retention periods are governed by their respective policies.

We implement reasonable technical and organizational measures to protect the website from unauthorized access, loss, or misuse. However, no online system is completely secure, and we cannot guarantee absolute security.

If you are located in the European Economic Area (EEA), you have the following rights regarding your personal data:

Right to Access: Request a copy of the data we process about you.
Right to Rectification: Correct inaccurate or incomplete data.
Right to Erasure: Request deletion of your data, where applicable.
Right to Restrict Processing: Limit how we process your data.
Right to Data Portability: Receive your data in a structured, machine-readable format.
Right to Object: Object to processing based on legitimate interests (e.g., advertising cookies).
Right to Withdraw Consent: Withdraw consent for cookie use at any time via your browser settings or our cookie banner.

To exercise these rights, please contact us at gdpr@ batchcode(.)org. We will respond within one month, as required by GDPR.

9. International Data Transfers

As Google Analytics is operated by Google, a U.S.-based company, some data may be transferred outside the EEA. Google complies with the EU-U.S. Data Privacy Framework (or equivalent safeguards) to ensure adequate protection of your data. For more information, see Google’s Data Privacy Framework certification.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The updated policy will be posted on this page with a revised “Effective Date.” We encourage you to review this page periodically.